Full Circle

Full Circle logo

A life cycle. Every product in our homes has one—from a scrub brush to a sponge. They’re designed and manufactured, serve out their purpose, get old and are thrown away. In the US alone, if one scrub brush per household gets thrown out every year, that’s about 120 million brushes ending up in the garbage.  Yes, you read that correctly—120 million.  And most of them are plastic (petroleum-based plastic) which means it takes about 1000 years before they start to break down.  Yes, you also read that correctly—1000 years.  But what if there was a scrub brush made from sustainable, biodegradable materials? One that would eventually break back down into those same biodegradable materials? And what if it was made in a factory with great working conditions and higher environmental standards? And what if it was ergonomic, worked great, and looked terrific in your home?  Well, that’s pretty much the thinking behind Full Circle.